Brandfacts Cartier

Cartier wristwatches are all about style, beauty and elegance. Many of these wonderfully tasteful timepieces exhibit a strong Art Deco influence, particularly the early rectangular versions that are now much in demand. Beautifully refined and graceful, Cartier is known for dress watches that are almost jewellery pieces. Indeed, Cartier watches are perhaps the most popular fine ladies watch in the world.

Rather than concentrate on technical complications or robust construction, Cartier focus on elegance. Over the decades this has produced a series of beautiful designs, with the remarkably slim, rectangular Louis Tank, first introduced in 1917, emerging as their signature shape.

Today their highly refined range of watches, slightly larger than in previous generations but equally sophisticated, are as desirable as ever. Because they are so popular and well respected, the market for Cartier is exceptionally strong. Classic and modern at the same time, a Cartier watch can be relied upon to make a statement. In short, there is no substitute for Cartier style.